With the increase in the demand for eCommerce websites, the usage of platforms like Shopify has also increased. But there are several factors or things on which the performance of the Shopify store depends.
Increasing your Shopify store’s revenue doesn’t always mean driving more traffic—it often means selling more to the customers you already have. That’s where cross-sell and upsell strategies come in. Done right, these strategies can significantly boost your Average Order Value (AOV) without extra advertising spend.
Consider this: stores that implement upsell and cross-sell apps can see 10–30% increase in AOV on average, while improving customer satisfaction by offering relevant recommendations. With the right tools, you can turn one-time buyers into repeat customers effortlessly.
From the internet, you may find multiple options for the Shopify Cross Sell and Upsell platform, making it difficult to choose the right one. In this guide, we’ll walk you through the top Shopify cross-sell and upsell apps for 2026, highlight their key features, and show you how to choose the right one for your store. So, if you are searching for the Shopify Cross Sell and Upsell apps for Shopify, then you should have a look at the information below:
What is Upselling and Cross Selling?
When someone buys something, there’s always a chance to help them get more value while also boosting your store’s sales. That’s what upsell and cross-sell do.
1. Upsell
Upselling is about offering a better version of the product the customer is already interested in.
Upselling is a marketing strategy that encourage someone to buy a better or higher-value version of what they are already looking at. It’s not about forcing them to buy more, it’s about giving a smarter or improved choice. It is about offering a better version of the product the customer is already interested in.
Example:
- You’re buying a phone for $500.
- The shopkeeper shows you the same phone model with more storage for $600.
- If you buy the upgraded version, that’s an upsell.
Tip: Upselling works best when the upgraded option is relevant and clearly better than the original choice.
Related Reading: 5 Upselling Techniques for your Shopify Store
2. Cross Sell
Cross-selling is when you suggest other products that go well with what the customer is buying. In other cases, it convinces a customer to purchase an additional, complementary product.
Cross-selling is about suggesting products that go well with the item the customer is buying. It’s not replacing the product, it’s adding something extra that complements it.
Example:
- A customer is buying a camera.
- You suggest a camera bag, memory card, or tripod.
- If they buy these too, their shopping experience is better because they have everything they need, and your sales go up.
Tip: Cross-selling works best when the suggested products are truly useful with the main item. Irrelevant suggestions can feel annoying.
Together, they help customers get more value and help your store earn more from the same shopper. Done right, it feels helpful, not pushy.
Why Upsell & Cross-Sell Apps Are Essential for Shopify Stores?
Every Shopify store owner wants more sales, but buying traffic can be expensive. That’s why upsell and cross-sell apps are a game-changer: they help you generate more revenue from existing customers.
Here’s why these apps matter:
1. Increase Average Order Value (AOV)
Upsell and cross-sell apps encourage customers to buy additional or higher-value items. Even a small increase in AOV can dramatically improve your store’s overall revenue.
2. Improve Customer Experience
By offering relevant product recommendations, you’re helping shoppers discover items they actually need or want. This builds trust and satisfaction.
3. Boost Repeat Purchases
Cross-sells and upsells can introduce customers to products they didn’t know existed, encouraging them to return for future purchases.
4. Save Marketing Costs
It’s more cost-effective to sell more to existing buyers than to constantly attract new traffic. These apps maximize revenue without additional ads.
In short, the right upsell and cross-sell apps help you increase revenue, improve engagement, and create a seamless shopping experience.
Top Recommended Upsell & Cross-Sell Apps for Shopify
Now it's time to check out the best upsell apps for Shopify.
1. Wizio Bundle: Quantity Breaks App
When your priority is to boost your business's sales, then Wizio is the perfect platform for you. Wizio Bundle is the best bundle app for advanced bundle discounts, tiered pricing, volume discounts, and bundle upsell with quantity breaks to boost average order value from the same customer.
This app allows users to build unlimited bundles and combos with great offers and bulk discounts. Also, come up with some exciting features like quantity breaks, volume discounts, quantity discount bundles with volume pricing (buy more, save more), price bundling, discount breaks, etc... You can set up the price-based quantity to give a bulk discount.
Boost your sales, and enhance your performance with the one and only Wizio. It is the only app that will be helpful for you in improving the average order value of your products. Get easy reporting and analytics with this excellent Wizio app for your Shopify website.
- Unlimited bundles
- One-click upsell with Frequently bought together
- Multilingual
- Easily customizable
- Cart Drawer
- Suitable for all themes
- Increases Average Order Value (AOV)
- Display AI personalized recommendations
Shopify Rating: 5/5 Price: Free to Install (Up to 50 orders/month.)
2. DelightChat
DelightChat is an omnichannel customer service and marketing platform tailored for ecommerce brands using WhatsApp, Instagram, Facebook, and other modern channels? It allows you to manage customer support and automate marketing across multiple platforms from one unified dashboard.
With DelightChat, you can reply to customers and manage conversations across channels, including WhatsApp, Email, Facebook comments, Messenger, Instagram DMs, and Live Chat. This saves you time switching between platforms and ensures no customer query persists.
Key features include
- A team inbox that allows your agents to collaborate within tickets, assign conversations, leave internal notes, and manage support efficiently.
- Deep Shopify integration to view and modify order data while responding to customers, ensuring accuracy.
- Automation rules to check for keywords and auto-reply with saved responses, like your refund policy.
- A self-service widget where customers can view order status or browse help articles without contacting your team.
For WhatsApp in particular, DelightChat provides both customer support and marketing capabilities:
- Using the Official WhatsApp API, you can send promotional broadcasts to your customer list to drive sales. Brands have seen up to 26x ROI on WhatsApp marketing spend with higher conversions than email. You can create campaigns for upsells, cross-sells, winbacks, and more.
- Automate abandoned cart recovery, order confirmations, shipping notifications, cash on delivery verifications, and collect reviews - all through the WhatsApp API. This saves your team tons of manual work.
With an easy-to-use interface, powerful automation, and tight ecommerce integrations, DelightChat aims to simplify multi-channel customer support. It combines the tools you need to streamline operations and grow your D2C brand.
Over 500 Shopify brands have praised DelightChat's intuitive UI, outstanding support team, and ability to handle high volumes across channels. It's an affordable Shopify app that could be a game-changer for your customer service and marketing efforts.
Pricing
DelightChat offers three paid plans to meet the needs of different business sizes:
- Startup ($49/month): For early-stage businesses. Support up to 1,000 tickets/month and marketing to 5,000 contacts/month.
- Scale ($99/month): For growing businesses. Supports up to 2,000 tickets/month and marketing to 10,000 contacts/month.
- Growth ($299/month): For larger businesses. Supports up to 6,000 tickets/month and marketing to 30,000 contacts/month.
All paid plans include multi-channel inboxes for WhatsApp, Email, Instagram, Facebook, Live Chat, WhatsApp Business API access, deep Shopify integration, team collaboration tools, automated reply functions, and a self-service widget.
3. Essential Free Shipping Upsell
Essential Apps Free Shipping Upsell is a top-tier Shopify app designed to boost sales and increase average order value (AOV) by integrating a dynamic free shipping progress bar and upsell features into your store.
This app allows you to place the progress bar on various parts of your store, including product pages, cart pages, or even as an announcement bar, ensuring maximum visibility and impact.
- Easy to use
- Flexible placement
- Endless customization options
- Mobile-friendly design
Shopify Rating: 5/5 Price: Starts at $9.99/month (Free plan is available.)
4. ReConvert Upsell & Cross-sell by ReConvert
Post-purchase is another way to upsell and cross-sell. Reconvert comes into the role by showing recommendations on the thank you page.
ReConvert Upsell & Cross Sell permits Shopify users to optimize thank you page and checkout page for upselling and cross-selling. It's a simple drag-and-drop editor to make a product recommendation and offer additional features like reorder option, birthday collector, popups with countdown timer, and more.
- Single click upsell funnel
- Powerful thank you page upsell
- Boost AOV
- Enhance checkout flow
- No design skill required
Shopify Rating: 5/5 Price: Starts at $7.99/month (Free plan is available.)
5. Frequently Bought Together
Frequently Bought Together provides product recommendations similar to Amazon for your Shopify store.
This app helps to add related products with a single click. Frequently Bought Together by Code Black Belt offers products from previous shopping and creates product recommendations in your Shopify store.
Installing this best upsell app, you can set manual and AI-generated recommendations to add multiple products to their cart.
- Boost your conversion rates
- Fully customizable UI
- Auto suggestions with AI
- Offer bundle discount upsell
Shopify Rating: 4.9/5 Price: Starts at $9.99/month (Free plan is available.)
6. Honeycomb Upsell & Cross Sell
Honeycomb upsell & cross-sell app powers you to upsell and cross-sell to the post-purchase page of your Shopify store and works well on mobile and website.
With Honeycomb, it is easy to set upsell funnel in just a few clicks. This allows sending offers after the purchase has been done. You can offer up to three recommendations to increase the chances of more assets.
Honeycomb is one app that displays multiple offers in the cart, a post-purchase upsell and cross-sell app, and a thank you page.
- Offer cart & post-purchase upsell
- Increase average order value
- Easily customizable funnel
- AI Recommendation Engine
- Mobile friendly design
Shopify Rating: 5/5 Price: Starts at $49.99/month (Free plan is available.)
7. Bold Upsell
Bold Upsell is a great app for upselling and cross-selling. This app comes with basic functionality who don't want to spend more money on advanced features.
Bold Upsell helps you to display up to three different products cross-selling and up-selling offers to given customers. This app automatically hides out-of-stock products from cross-selling, and up-selling offers to prevent overselling.
- Easy & quick set-up
- Automatically added cross-sell product to cart
- The schedule offers in advance
- Track upsell performance
Shopify Rating: 4.6/5 Price: Starts at $9.99/month
8. AfterSell Upsell & Cross Sell
Aftersale Upsells and Cross-Sells app helps shoppers increase average order value by offering upsells, cross-sells, and popups after checkout.
Re-convert with time-sensitive popups to create urgency to encourage your shoppers to buy more. You check the thank you page statistics that give you the best performance.
- Multiple Upsell & Downsell Offer Pages
- Easily customizable Thank You page
- Countdown timer
- A/B testing
- In-depth analytics tracking
- FAQs widget
Shopify Rating: 4.9/5 Price: Starts at $7.99/month (Free plan is available.)
9. In Cart Upsell & Cross Sell
The In cart upsells and Cross Sell platform when you do not want to interrupt your customers for what they are purchasing, whether they are on the products page or the checkout page. The In Cart Upsell and Cross-sell work on the multiple factors involving related products, geographic locations, and items that are brought together. Besides this, the In cart Upsell and Cross-sell platform also offers features, which are A/B testing and advanced AI-enabled testing.
Re-convert with time-sensitive popups to create urgency to encourage your shoppers to buy more. You check the thank you page statistics that give you the best performance.
- Advanced targeting features
- AI auto-suggest
- A/B testing
- Track conversions
Shopify Rating: 4.9/5 Price: Starts at $19.99/month (Free plan is available.)
10. Candy Rack - All‑in‑One Upsell
It is very beneficial for those seeking to sell their products on the product pages rather than through the checkout process. After the process, when the customer clicks on the add to cart option, they will receive a message related to the other recommended products.
When you have candy rock, you will see that it has AI-powered features. It is beneficial for all those eCommerce website owners who are looking to sell their products in bulk. Candy Rack is loaded with fantastic quality warranties and even insurance.
- All-in-one upsell solution
- AI-powered Smart Auto-Upsells
- Mobile-friendly design
- Easy to customize
Shopify Rating: 4.9/5 Price: Starts at $19.99/month (Free plan is available.)
Best Practices to Maximize Results with These Apps
Using the right upsell and cross-sell apps is only half the battle. To truly boost your Shopify store’s revenue, follow these proven strategies:
1. Place Offers Strategically
- Display upsells on product pages, cart pages, checkout, and thank-you pages.
- Avoid overloading a single page; spread offers across the buyer journey.
2. Keep Offers Relevant
- Suggest items related to what the customer is buying.
- Irrelevant offers can annoy customers and reduce trust.
3. Use One-Click Add to Cart
- Minimize friction by allowing buyers to accept offers with a single click.
- This significantly increases conversion rates for upsells and cross-sells.
4. Test & Optimize Offers
- Run A/B tests for placement, timing, and type of offers.
- Track metrics like AOV, conversion rate, and cart abandonment to fine-tune strategies.
5. Bundle Wisely
- Offer complementary products or volume discounts.
- Bundles encourage buyers to purchase more without feeling forced.
6. Mobile Optimization
- Ensure your upsell and cross-sell offers load quickly and look good on mobile.
- Most Shopify traffic is from mobile devices; poor experience can cost sales.
7. Monitor Analytics
- Regularly review app analytics to see which offers perform best.
- Remove low-performing offers and double down on high-converting strategies.
Common Pitfalls & How to Avoid Them
While upsell and cross-sell apps can significantly boost revenue, using them incorrectly can backfire. Here are common mistakes and tips to avoid them:
1. Overloading Customers with Offers
- Mistake: Showing too many upsells or pop-ups at once.
- Solution: Limit offers per page and stage of the buyer journey to avoid overwhelming shoppers.
2. Irrelevant Product Suggestions
- Mistake: Promoting products unrelated to what the customer is buying.
- Solution: Always recommend complementary or higher-value items that match buyer intent.
3. Slowing Down Store Performance
- Mistake: Installing apps that load slowly, causing longer page load times.
- Solution: Choose lightweight, well-coded apps and regularly monitor site speed.
4. Poor Mobile Experience
- Mistake: Upsells that don’t render well on mobile, causing users to abandon carts.
- Solution: Ensure apps are mobile-friendly and test on multiple devices.
5. Not Tracking Performance
- Mistake: Ignoring analytics and blindly running offers.
- Solution: Track metrics like AOV, conversion rates, and cart additions to refine strategies.
6. Aggressive or Pushy Offers
- Mistake: Bombarding buyers with too many pop-ups or discounts.
- Solution: Keep the tone helpful and persuasive, not pushy.
Conclusion
Upsell and cross-sell strategies are one of the most effective ways to increase revenue for your Shopify store. By using the right apps, you can boost Average Order Value (AOV), improve customer experience, and make the most of every visitor.
From apps like ReConvert, Bold Upsell, and Frequently Bought Together, to newer solutions like Honeycomb and Selleasy, there’s a tool for every store type and budget. The key is to choose the app that fits your business, personalize your offers, and implement best practices to maximize results.
